The stadium , located near the Sphinx International Airport and capable of seating 42,000 fans , will feature innovative technological elements , including a digital façade and an illuminated roof . These digital displays will provide an interactive experience , allowing for customisable graphics and digital projections that can engage both fans and sponsors . This dynamic feature will make the stadium a visually striking landmark in Cairo ’ s skyline , visible from the air and the ground , with the ability to change and adapt for various events and promotions .

Additionally , the stadium ’ s design focuses on enhancing the fan experience , incorporating tech-driven elements such as immersive VIP sections and enhanced digital access . The Field VIP area will offer an exclusive matchday experience with up-close views , gourmet dining , and access to the players ’ tunnel , all powered by advanced technology to offer the ultimate fan engagement .

The Al-Ahly stadium is designed to be much more than a football venue , incorporating multifunctional spaces that can host national events , concerts , and more . As part of the Al-Ahly Club Sports City , the stadium will act as a catalyst for economic growth , attracting sports fans , tourists and event-goers , while strengthening the club ’ s ties to its community .

ERE Technologies , the leading location data and technology platform , has announced an extension of its partnership with project44 , the leader in high velocity supply chain visibility , to licence HERE location services as a Preferred Supplier across project44 ’ s platform .

To help manage the constraints of multimodal transportation , project44 will leverage HERE Location Services , including HERE Truck Routing and Search , to deliver valuable location intelligence . HERE Truck Routing offers traffic-aware routing that considers all physical and legal restrictions including hazardous goods , truck speed profiles , U-Turn avoidance , adjusted road hierarchy to avoid smaller roads and more .

project44 provides a platform that connects , automates , and optimises the world ’ s most complex logistics operations . With the largest and most connected logistics network in the industry , project44 delivers real-time visibility into over 1 billion shipments annually for more than 1,000 companies , including some of the world ’ s top brands . Operating across 185 countries , project44 enables shippers , logistics service providers , and carriers to reduce costs , improve operational efficiency , and enhance the customer experience . Through its High-Velocity Supply Chain Platform ,

Movement , project44 empowers businesses to overcome visibility gaps and supply chain friction , helping them achieve seamless endto-end shipment transparency .

“ At project44 , we ’ re dedicated to providing our customers with unparalleled visibility and real-time intelligence across the global supply chain . Our partnership with HERE Technologies has been instrumental in enhancing our platform ’ s capabilities ,” said Aron Kestenbaum Senior Vice President , Product at project44 . “ We ’ re excited to continue this collaboration , pushing the boundaries of innovation and bringing even greater value to our customers .”

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